Travel: Sugartooth Tours NYC Proves There’s More to the Holidays Than Fruitcake


The holidays are right around the corner in the city that never sleeps, so what is the best way to ease into the festivities? Local walking dessert food tour company Sugartooth Tours recommends treating yourself or loved ones to their annual Union Square Holiday Market Dessert Tour. This magical tour will take you on a journey through the twinkling aromatic village of sweet treats and shopping delights that New York City has to offer.

On the tour, visitors can literally taste the holidays while visiting some of the most festive and delicious stops that Union Square has to offer. Come battle the crisp air with a cup of authentic hot cocoa and let your five senses be your guide as you sample homemade holiday delights at every twist and turn. From festive music that rings in the air, to cookies for Santa, no holiday season is complete without taking this memorable tour.

“The holidays are a fun time for friends and families to come together. With our annual Union Square Holiday Market Dessert Tour, this is the perfect opportunity for get togethers and to get into the holiday spirit. Whether you’re a local or a tourist, the spirit of the market and sweet treats are something that everyone can delight in,” said Sugartooth Tours co-owner Sarah Rolleston.

Chances are you’ve visited the Union Square Holiday Market, a staple for locals, but Sugartooth Tours prides itself on knowing the best stops and sweet snacks to try. “There are definitely surprises along the way on this tour,” said Allyson Tolbert Sugartooth Tour co-owner. “You get to taste the best desserts the holiday market has to offer while learning about Union Square’s rich history, as well as the vast culinary history of New York City. It’s both delicious and educational!”

Tickets are $50, which includes at least six tastings. The tour will be running most Fridays, Saturdays, and Sundays at 4:00 pm from November 23rd-December 22nd. Please check the company’s website calendar for an updated schedule. Each tour lasts between 60-90 minutes and is a little under a mile. Another perk? Tour guests also get to skip lines at each culinary booth stop!

For more information on the Union Square Holiday Market Dessert Tour or Sugartooth Tours, visit


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